Just before I begin to explain why this theme became the chosen one, this is my first ever blog and I must admit it is a lot harder than first thought. Immediately, when I think of anything to do with blogs, my mind heads straight towards travel. I think this is mainly because I love travelling and, secondly, these are the only blogs I have enjoyed reading the most. Although extensive international travel may be off the cards for a little while, I like the idea of reading and experiencing adventures vicariously, whether it’s an adventure they have previously embarked upon, or an aspiration on their bucket list. So, when it came to choosing our own theme, I immediately scrolled down to the 'Travel' section. When I look at travel images across social media, I am immediately transported to a different destination. Perhaps it is a country I have previously visited, or perhaps the picture sends my imagination wild by trying to imagine the essence, the beauty, the people, and culture...
Hello bloggers and classmates! So this week I posted three times on my FINTAL Recruitment Instagram page. I created all my posts in Canva and I also shared them to my FaceBook page through my Instagram. The first post was about the work life balance topic which has certainly grown among candidates searching for jobs. Covid has changed the way we want to live and I don't think its a bad thing. I posted this on Sunday 10th October at around 10am. The second post was another post I created myself on Canva letting my followers know that we are hiring and if they are interested, then to get in touch today. As a recruitment agency, we will always be on the lookout for new candidates and I wanted to advertise just that. I posted this one on Thursday 14th October at around 12pm. The third post was a quote about the chances we miss out on in life. This is super important for candidates to understand. Recruiters have a bad reputation and I think it is always worth he...
Please see below for my brand strategy for a 4 week plan. In addition to the below brand strategy, I will also be spending every day on LinkedIn, connecting and networking with potential clients and candidates. Currently you can only connect with 100 people a week, so I will make sure I utilize that feature. Week 1 Monday - Post on Instagram and Facebook. I feel this would be best after working hours when people are scrolling social media. The post would be a promotional post and the same post across both platforms. eg. How to write a world class resume, Hot jobs in San Diego. Tuesday - Post on LinkedIn around Lunchtime. I would like to provide an interesting article to read and create a discussion. Wednesday - Post on Instagram and Facebook. This post may be an inspirational quote or a finance quote. Again, the post will be after working hours and the same post on each platform. Thursday - Post on LinkedIn around Lunchtime. This wou...
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